ZEO Alliance welcomes talented professionals to join our company and to work as Head of Marketing for full time work in our Kyiv office.
FigLeaf is a new start-up that has developed the only all-in-one, comprehensive privacy solution that gives consumers – the power and the choice to protect their privacy, wherever they go online.
Online privacy has been impossible – until now. FigLeaf is the first to create a new paradigm for online privacy control by designing one comprehensive, easy-to-use app that empowers individuals to control their own data, image, reputation and identity no matter their location, device or activity. Our first-of-its-kind desktop and mobile app gives consumers the power to finally understand where their personal data is, who has it, and what data they have – empowering consumers to fully manage and control their privacy and making online privacy possible for everyone.
FigLeaf’s “Privacy by Design” approach only gathers the personal data a consumer chooses to share, and our proprietary “zero-knowledge” solution gives the individual the only key to their data, ensuring no outside party can access their personal information – not even FigLeaf.
Our vision: When privacy is a choice, humanity is free.
Director, Marketing will own the creative expression of our brand - that strives to help users across the world to get control of their online privacy. You will develop and bring to market a transformative customer experience that millions of users desire, but lack.
The goal is to inspire and engage consumers of the brand with every element of brand expression, messaging and communications and to successfully lead a team of consumer & digital marketers; creative and design professionals to bring this to fruition. This leader will be a consummate consumer marketer excited about developing and executing a comprehensive marketing strategy across, online marketing, customer acquisition, retention and content-driven marketing. This role will help devise & implement Marketing strategy and execute plans to maximize FigLeaf’s potential to dominate in a fast growing new consumer tech category.
The right candidate will have experience driving strategic activities involving customer acquisition planning, competitor displacement plans, improving renewal rates, building a loyal customer base and developing marketing best practices that can be used in other channels. This role requires high level of understanding of traditional and new customer acquisition methods such as, SEO, PPC, Content and contextual marketing. It also involves deep understanding of the customer experience funnel, Free and Freemium models of customer acquisition and maximizing Customer Lifetime Value (CLTV). The marketing executive will be responsible for the overall customer experience across website, email and product based customer communication and to ensure that we build a consistent brand experience across all channels.
This role will lead current advertising, customer engagement, BI, content marketing and design teams and will work closely with product, business development and support to ensure revenue, subscriptions, and customer satisfaction goals are met. This role is based in Kiev, Ukraine and reports to CMO, FigLeaf.
This role is responsible for
Required experience and knowledge
And yes, we have a bunch of other benefits which help complete our mission and enjoy your life (we care a lot about work-life balance):
We are proud of our strong team of professionals, friendly corporate attitude and our long-time reputation as a stable and reliable company!
To apply please e-mail your CV (in English only) with the detailed description of your career, skills, mastered technologies and projects. We guarantee the privacy of any received information.
WELCOME TO ZEO ALLIANCE