Position Description

Analyst, Marketing Sciences
Kantar Operating Brand Kantar Insights
Location Canada - Toronto (Bloor-Yonge)
Req # (ID) 14216
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INSPIRATION FOR AN EXTRAORDINARY WORLD

Analyst, Marketing Sciences

Toronto, ON

 

Kantar Insights Canada currently has an opportunity for an Analyst, Marketing Sciences in our Toronto office.  This position is for an individual with applied statistical/data science experience looking for a career in marketing and public opinion research.  In this role, you will use your analytical skills to perform various multivariate techniques on a variety of datasets to help provide insights to a wide variety of business questions.

Nobody knows consumers better than Kantar. Providing insight and inspiration to help clients flourish in an extraordinary world, we bring together 12 of the world’s leading research, data and insight brands. At the heart of WPP, our global team of 30,000 people in more 100 countries delivers specialist insight, business strategies and consultancy support.

 

KEY OUTCOMES

  • Perform data manipulation and multivariate statistical analyses
  • Create and edit SPSS syntax files to perform statistical analyses and run existing programs
  • Collaboration with internal client service/management teams and other professional staff to identify research objective and communicate findings
  • Assist the Sampling Associate and the Director, Marketing Sciences in their analytical work
  • Recommend the appropriate multivariate statistical model to suit research objectives
  • Create statistical reports using MS Excel and/or MS Word summarizing the results of the analyses

 

CAPABILITIES

  • Graduate degree in applied statistics, mathematics, or data science
  • Minimum of 2 years of programming experience using R or SPSS syntax
  • Good knowledge of sampling theory and experience in multivariate statistical techniques such as factor analysis, cluster analysis, conjoint analysis, path analysis, brand mapping, etc.
  • High aspiration towards learning new analytical techniques and software
  • Excellent communication and interpersonal skills
  • Ability to simultaneously manage multiple projects, often under compressed timelines
  • An enthusiasm and interest in contributing to the growth of the business
  • Experience in analyzing market/survey research data would be an advantage

 

JOIN US

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us

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